Salesforce Orgs become unmanageably complex over time. The complexity can occur because of poor change and release management practices, corporate mergers, and acquisitions, disruptive administrative turnover, or failed development projects. All of the complexities caused by such issues can end up in slow performance, sluggish adoption, reduced agility, and business misalignment. Managing technical debt in …
by Kriti Sharma 
If you have already chosen Salesforce for streamlining your business operations, then you are already halfway on the path to success. But to finally reach that milestone, you need the right personnel that could help you get the best out of Salesforce. It has become a common trend among companies to outsource their work to …
by Kriti Sharma 
Salesforce is the most trusted CRM built specially to cater to the needs of a business. It has the ingredients that could help your business grow customer satisfaction and employee productivity to get ahead in the market. But to use Salesforce to its full potential, you need Salesforce consulting services that can back you up. …
by Kriti Sharma 
Let’s Start at the basics:What is Salesforce AppExchange? Short answer? It’s the Google Playstore for B2B business apps. Only, it’s the biggest marketplace for B2B apps out there, and you’ll need to have a valid Salesforce License to install an application to your desktop. App can be completely Salesforce-native or cross platform. You’ll find apps …
by Kriti Sharma 
Pardot is a marketing automation tool aimed at cutting down the Marketing and Sales team attempts to comprehend the most lucrative leads, seal-the-deal, and maximize ROI paving the way for seamless connectivity with clients through Social Media & Paid Marketing. It’s close cousin, Salesforce Marketing Cloud is a unified platform for orchestrated customer relationships that …
by Kriti Sharma 
For a business, the way a sales representative interacts makes or breaks brand-perception. So, representatives fumbling over the phone with a valuable customer can be detrimental to your brand image and make your customers switch to another service provider. Integrating CTI with Salesforce can help mitigate this. Integrating Salesforce with CTI or ‘Computer Telephony Integration’ …
by Kriti Sharma 
With healthcare professionals adopting the right technology, a dramatic improvement in the care management approaches has been witnessed over time. From elevating the patient experience to analyzing the health records and making the right decisions, there’s a lot involved in the healthcare sector. Thankfully Salesforce Health Cloud finds itself capable of meeting these challenges. The Health …
by Kriti Sharma 
Medical devices are unique products in the sense that manufacturing them involves a challenging development life cycle. The end products must be completely tested and approved before they can be brought out for sale. In contrast, the demand for medical devices has increased to more than the current manufacturing output put together can keep up …
by Kriti Sharma 
Einstein Analytics(EA) has led the business world’s analytics since the acquisition of Tableau. Tableau has made the official statement of combining with Salesforce Einstein Analytics arm, and this new offering will be known as “Tableau CRM”. EA has always provided actionable insights into the native CRM user experience as well as offered best-in-class CRM integration. …
by Kriti Sharma